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The passenger has gone digital and mobile [electronic resource] : accessing and connecting through information and technology / Nawal K. Taneja.

By: Contributor(s): Material type: TextTextPublication details: Burlington, Vt. : Ashgate Pub., 2011.Description: lx, 208 p. : illSubject(s): Genre/Form: DDC classification:
  • 387.7068/8 23
LOC classification:
  • HE9776 .T366 2011eb
Online resources:
Contents:
Creating information-driven and technology-enabled solutions for airlines and passengers -- Mass customization -- Solution orientation -- Management of complexity -- Capitalizing on information and technology -- Game-changing technologies for airline business models -- Harnessing the internet: leveraging game-changing applications -- Customized search engines -- Mobile capabilities -- Mobile applications -- Mobile applications versus mobile websites -- Context-aware and location-based mobile applications -- Social media and user-generated content -- Intelligent virtual assistants -- Integrated and close to real-time airline planning takeaways -- Current information- and technology-enabled initiatives -- Reducing costs and improving passenger experience -- Check-in and boarding -- Virtual assistants -- Collaboration and convergence -- Emerging signs of door-to-door travel -- Embracing social media -- Context-aware and location-based mobile applications -- Where do we go from here? -- Interactive fitness holdings -- Opentable -- Zipcar -- Takeaways -- Potential information- and technology-driven initiatives -- Passenger segmentation -- Passenger relationship management -- Passenger loyalty -- Flawless passenger experience -- Examples of best global business practices -- Who are the next passengers? -- What's next in air travel distribution? -- Takeaways -- Hurdles in implementing new enabling technologies -- Why are there hurdles? -- What are the hurdles? -- Inadequate business intelligence -- Lack of actionable metrics -- Overlooked integration opportunities -- Lack of technology strategy and investment plan -- Inadequate knowledge of social technology/media capability -- Non-alignment of business and enabling technologies -- Takeaways -- Opportunities for overcoming hurdles -- Information strategy -- Points of integration -- Technology strategy -- Business strategy -- Takeaways -- Preparing for competitive renewal opportunities.
Holdings
Item type Current library URL Status Barcode
Ebook collection Ebook collection Albright College Library Internet resource Click to view Available ebr10493869
Total holds: 0

Includes bibliographical references and index.

Creating information-driven and technology-enabled solutions for airlines and passengers -- Mass customization -- Solution orientation -- Management of complexity -- Capitalizing on information and technology -- Game-changing technologies for airline business models -- Harnessing the internet: leveraging game-changing applications -- Customized search engines -- Mobile capabilities -- Mobile applications -- Mobile applications versus mobile websites -- Context-aware and location-based mobile applications -- Social media and user-generated content -- Intelligent virtual assistants -- Integrated and close to real-time airline planning takeaways -- Current information- and technology-enabled initiatives -- Reducing costs and improving passenger experience -- Check-in and boarding -- Virtual assistants -- Collaboration and convergence -- Emerging signs of door-to-door travel -- Embracing social media -- Context-aware and location-based mobile applications -- Where do we go from here? -- Interactive fitness holdings -- Opentable -- Zipcar -- Takeaways -- Potential information- and technology-driven initiatives -- Passenger segmentation -- Passenger relationship management -- Passenger loyalty -- Flawless passenger experience -- Examples of best global business practices -- Who are the next passengers? -- What's next in air travel distribution? -- Takeaways -- Hurdles in implementing new enabling technologies -- Why are there hurdles? -- What are the hurdles? -- Inadequate business intelligence -- Lack of actionable metrics -- Overlooked integration opportunities -- Lack of technology strategy and investment plan -- Inadequate knowledge of social technology/media capability -- Non-alignment of business and enabling technologies -- Takeaways -- Opportunities for overcoming hurdles -- Information strategy -- Points of integration -- Technology strategy -- Business strategy -- Takeaways -- Preparing for competitive renewal opportunities.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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